My perspective on the music industry, from emerging trends to rising moments
Exploring how today’s underground scene is reimagining iconic album covers in their music and how their fans are reacting to it.
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Baja Beach Fest launched its first-ever live streaming experience with streamers Willito and Lonche, giving fans a unique festival experience.
OVO artist Roy Woods takes a unique appraoch by bringing his newest EP to life through an emotional and immersive 20-minute short film.
Streamers N3on and PlaqueBoyMax are at the forefront of changing the music industry, each signing record label deals that we've never seen before.
A dive into the various marketing tactics used by Ty Dolla $ign’s team to promote his newest album, 'TYCOON.' Everything from billboards to ComplexCon 2025.
An inside look at an A&R’s Spotify Wrapped, exploring total artists, genres, and listening age and what one can take away to improve their scouting strategy.